Sister Midnight

Photography by Paul Miller

The Challenge: The Visionary Blank Canvas

This project was born from the desire to explore a non-commercial, more avant-garde aesthetic outside the constraints of traditional editorial briefs. The challenge was to lead a full creative team in building a cohesive, fashion-forward narrative from the ground up, ensuring every element—from mood to movement—felt intentional and distinct.

The Solution: Unified Creative Direction

Acting as the lead creative for the feature, I collaborated with the photographer, hair, and makeup artist to synthesize our individual strengths into a singular visual language. By directing the fashion through a lens of experimentation rather than commercial safety, I was able to prioritize editorial vision over commercial approval, raw texture and conceptual silhouettes over market-ready trends.

The Result: An Artist’s Showcase

A high-concept fashion feature that served as a portfolio of the team’s elevated capabilities, showcasing a sophisticated, non-commercial edge that proved the power of uninhibited creative leadership.

Fashion model sitting under staircase, wearing patterned dress and black boots.
Woman with dramatic makeup and dark hair in low lighting.
Woman with dramatic makeup wearing black attire seated on a couch.
Fashion model with wet-look hair and lace top, moody lighting
Fashion model with wet hair in dramatic lighting, wearing a dark outfit with feather details, posing in profile view.
Person in a red dress standing beside a dark staircase, with dark background and dramatic lighting.