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Marketing Georgia Benjou Marketing Georgia Benjou

Free Marketing Advice

Social media is filled with fashion marketers offering up their own 'free' advice to independent and emerging brands, but is it actually helping? (Spoiler: Probably Not)

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Media Georgia Benjou Media Georgia Benjou

November News Roundup

I’m ending the year with a fashion-focused roundup of five stories from the past month that caught my eye, ranging from slow fashion to the surprising comeback of print.

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Media Georgia Benjou Media Georgia Benjou

October News Roundup

Raf Simons X Kvadrat, a new Frida Kahlo museum, Hiroshima and modern architecture, Ai Weiwei reflects on living in Germany, and Daniel Day-Lewis is back.

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Media Georgia Benjou Media Georgia Benjou

September News Roundup

Spend time with designer Ashlyn Park, Marie Antoinette’s downfall was too much fashion, Olivier Theyskens is back (again!), the “era of ‘keyword-ification,’” and who’s afraid of AI.

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Branding Georgia Benjou Branding Georgia Benjou

Fashion Expansion

With popular culture continuing to feel the same everywhere, brands need to up their cultural game to give customers something to get excited about.

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Media Georgia Benjou Media Georgia Benjou

August 2025 News Roundup

Brands under fire for AI-generated ads, Louis Vuitton’s beauty flex, an interview with Richard Quinn, “Afro-lux” style, and Chanel’s home on the Côte d’Azur.

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Branding Georgia Benjou Branding Georgia Benjou

The Luxury Malaise

The luxury meltdown shows no signs of letting up, but Hermès’ performance backed by strong brand fundamentals has it coming out on top.

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Media Georgia Benjou Media Georgia Benjou

July 2025 News Roundup

Tiffany & Co. angers its customers, why anti-aging doesn’t exist, SPKTRL jewelry, American creativity under siege, and ShowStudio rates summer ad campaigns.

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Media Georgia Benjou Media Georgia Benjou

June 2025 News Roundup

Albanian silk weavers aim high, a tour of Goldwin 0, glass artist Lameice Abu Aker’s modern designs, sustainable packaging is a must, and Worth finally gets a retrospective.

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Now Trending Jacqui Argyres Now Trending Jacqui Argyres

Rococo High Tech

We’ve officially entered the era of Rococo Tech — where excess meets interface, pearls meet pixels, and the screen is just another accessory in your gilded hand.

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